Tradecraft — Style guide
Style guide

Tradecraft

Buy a clearly-defined service, or sell yours — with the money and the work both protected.

Color

Bg
#FFFFFF
Canvas
#F6F7F9
Canvas 2
#ECEFF3
Line
#DDE2EA
Ink
#0F1729
Ink 2
#26334D
Ink 3
#56607A
Ink 4
#8B94A8
Accent (escrow green)
#0F5F4F
Accent soft
#DFF0EB
Success / paid out
#0F7A3B
SLA at risk
#C47600
Late / dispute
#B3261E
Top Rated
#B88B00

Typography

display / 52
Hire a defined outcome.
h1 / 32
Brand-clear landing page in 7 days
h2 / 24
What's included in the Pro tier
h3 / 18
3 revisions, 2 page variants, source files
h4 / 14
Section detail
body / 15
Buyers pay on order and the funds sit in escrow until the delivery is accepted. The seller doesn't carry the risk of unpaid work; the buyer doesn't carry the risk of a no-show seller. Both sides get out from behind the table.
small / 13
Delivery in 4 days · 2 revisions · 24h response time
tabular / 22
$480.00  ·  in escrow  ·  ETA 3d 14h
mono / 13
order_id 8c7e_4a2 · escrow_state held

Buttons

Forms

Offer extras (extra revision, source files, faster delivery)
Auto-decline orders if I'm at capacity
Standard revision policy (2 included)
Unlimited revisions within scope
Show me as available now
Pause new orders

Cards

Landing page · gallery 1/4
DR
Dara Robinson · Top Rated · 4.97 (412)
I will design a brand-clear landing page that converts
Order #TC-8C7E
Brand-clear landing page — Pro tier
with Dara Robinson · started May 18
$480.00
in escrow
requirements in progress · 3d 14h left delivered accepted

Badges & status

Draft Awaiting requirements In escrow In progress SLA at risk · 6h Late · 14h Accepted · paid out Disputed Refunded Top Rated KYC verified KYC required to receive payouts

Nav chrome

Browse / Design / Web & landing pages / Brand-clear landing page

Voice sample

Scope-clear. Every service answers three questions out loud: what exactly is delivered, by when, and for how much. If we can't say it in those terms, it doesn't get listed.

Both-sides honest. The buyer's money sits in escrow until they accept the work. The seller's effort isn't free until then either. Neither side carries the risk alone.

Professional, not gig-y. This is real work by real professionals. Listings read like proposals, not pitches; reviews are earned after a real order, never bought.

How escrow works. When you order, your payment is charged and held by Tradecraft. The delivery clock only starts after you submit requirements. When you accept the delivery (or the auto-accept window lapses), the funds are released to the seller. If something's wrong, you can request a revision or open a dispute — and the money stays held until it's resolved.