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Deep Focus

Accountability pomodoro

Deep Focus

Pomodoro sessions you book with an accountability partner — both start the timer, both see if the other taps out early.

  • Full planning bundle — BRAND, MRD, BRD, PRD, DESIGN
  • Branded styleguide — typography, color, components
  • 5 previewable mockups

Cloning copies the full plan into a new project you own — edit it freely.

Inside the bundle

Styleguide and mockups

A look at the brand palette and screen-level mockups that ship with this plan. Cloning copies all of them into your project.

Style guide

Styleguide

A pomodoro that has a witness

Most timers are private. You start one, you stop one, nobody cares either way. Deep Focus puts another person at the other end of the string. You schedule a 25-, 50-, or 90-minute session with a partner, you both write down what you’re sitting down to do, and at the start of the hour you both press Begin — and you both see when the other one taps out.

What this blueprint gives you

A complete product spec for a calm, two-person focus app. The five planning documents (BRAND, MRD, BRD, PRD, DESIGN) walk you from the first user (a master’s student finishing a thesis chapter, a freelancer doing deep client work, a remote IC writing the long doc nobody wants to write) through the pairing model, the session lifecycle, the streak math, and the moderation surface you’ll need on day one. The mockups show the soul: a monastic active-focus screen where the timer is the entire interface, a partner-pairing flow that respects strangers, a session history that treats tapping out as data and not failure.

Why this works as a freemium consumer play

The graveyard of focus apps is paved with novel mechanics — chained trees that die if you switch tabs, friend groups that turn into Discord, AI coaches that read like marketing. Deep Focus picks one mechanic that has never not worked: another human is watching. It ships free for solo sessions and unlocks the partner mechanic + the streak ribbon behind a $6/mo tier. The pairing economy creates the network effect; the retention engine is the streak; the moat is the partner pool.

The active-focus screen is the product

Open the active-focus mockup. The timer is full-bleed. There is one number on the screen, one verb, two dots — yours and theirs. The background hue breathes across the session, cool at the start, warm at the end, a single ambient signal that you’re closer to done than you were. Everything else retracts. That screen is the entire promise. The rest of the app is just the chrome to get you to it.

Where the credit budget goes

Forty-five credits gets you a working pairing engine (queue, match, accept, reject, ghost-handling), a session lifecycle with resilient timers (refresh-safe, multi-device), a partner profile with quiet moderation, a streak system with the math worked out (timezone-stable, comeback grace), and a public landing page that doesn’t lie about what the product is for. The seeded screens are the ones you’d hand to a designer on day one.

What you’ll still need to build

Real partner matching at scale, a moderation queue, a payments loop on top of the freemium tier, push notifications that don’t feel like surveillance, and the social copy that makes a stranger feel like a partner. The blueprint takes you to the doorstep of those decisions; it doesn’t try to make them for you.

Planning documents

Preview the plan

Each blueprint includes the senior-level planning files. These cards show the opening text before you clone the full bundle.

Brand Guidelines Document

BRAND.md

Preview

BRAND — Deep Focus One line A pomodoro that has a witness. Who it speaks to The person who already owns six focus apps and has stopped opening any of them. They know the science. They know the mechanic. They've heard the case for chained trees and the case for AI coaches and the case for blocking extensions and the case for white noise. None of it solved the actual problem, which is that nobody is watching, and so at minute four they switch tabs. Specifically: Mira , 29, finishing her MSc thesis

Design Specification Document

DESIGN.md

Preview

DESIGN — Deep Focus 1. Design soul The product is a vow . Twenty five minutes is a small ceremony; the active screen is the room where that ceremony happens. Every screen retracts in proportion to how close the user is to that room. The start screen is roomy and considered; the handshake is quieter; the active screen is the entire interface, full bleed, monastic. The one signal the product carries — the thing the user remembers without being told — is the breathing hue across a session. We do no

Market Requirements Document

MRD.md

Preview

MRD — Deep Focus 1. Market in one paragraph The personal productivity category has been measured to death. Statista pegs it at $96B globally, growing at low double digits; the focus / pomodoro subsegment is a few hundred million in app revenue, dominated by free apps with paid pro tiers (Forest, Flow, Session, Be Focused, Focus Keeper) and a long tail of single developer indie apps. The category's defining feature is that nobody has cracked retention. Acquisition is cheap — every essay about dee

Business Requirements Document

BRD.md

Preview

BRD — Deep Focus 1. Business objective Build a freemium consumer focus app that turns a stranger pairing mechanic into measurable session retention. Reach $50K MRR by month 18 with sustainable unit economics. Defend the position with the standing partner graph (which compounds) and the streak ribbon (which is honest and therefore not gameable). 2. Strategic context The category is crowded but undifferentiated. The leaders ship feature parity (timers, stats, light gamification) and compete on pol

Product Requirements Document

PRD.md

Preview

PRD — Deep Focus 1. Product summary Deep Focus is a two person pomodoro app. A user books a 25 , 50 , or 90 minute session, optionally selects a partner (from their standing partner list or the open pool), and at the appointed minute both partners enter a shared session room. They both press Begin . The active focus screen is a monastic full bleed timer with one ambient signal (the breathing hue) and one piece of partner state (their dot). Either partner can tap out at any time; the other partne

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