Brand Guidelines Document
BRAND.md
BRAND — Field Service Dispatcher One line The dispatch board, the tech's phone, and the invoice — one tool, one workflow, one paid call. Who it speaks to Owners and dispatchers at residential service companies running 2 to 40 trucks: HVAC, plumbing, electrical, garage door, pest, appliance repair. People who answer the phone at 7am, juggle a whiteboard at 9, send a tech across town at 11, and want to be paid by 4. They've outgrown a paper calendar and aren't going to learn enterprise software. V