Education & marketplaces

Tutoring Marketplace

A two-sided tutoring marketplace where students book by subject and level, sessions happen in an embedded classroom, and payment splits on completion.

Full planning bundle — BRAND, MRD, BRD, PRD, DESIGN
Branded styleguide — typography, color, components
4 previewable mockups

Cloning copies the full plan into a new project you own — edit it freely.

Inside the bundle

Styleguide and mockups

A look at the brand palette and screen-level mockups that ship with this plan. Cloning copies all of them into your project.

Mockups

Style guide

Styleguide

What this blueprint gives you

The classic “marketplace + embedded service” pattern, applied to tutoring: tutors publish profiles with subjects, levels, hourly rates, and availability; students browse, book a time, attend the session in a built-in video classroom with whiteboard and screen-share, and the platform takes a fee at completion.

Five planning documents (BRAND, MRD, BRD, PRD, DESIGN) at senior-team depth, covering tutor onboarding and trust, search & booking, the in-session classroom, payment splits and refunds, ratings and rebooking, and the operator economics that make a two-sided marketplace work.

Group

Marketplaces

Preview the plan

Each blueprint includes the senior-level planning files. These cards show the opening text before you clone the full bundle.

Brand Guidelines Document

BRAND.md

Preview

BRAND — Tutoring Marketplace One line Find a tutor, book a time, learn in the next hour — paid only when the session actually happens. Who it speaks to Students (and parents booking for students) who have a specific gap to close — an exam in two weeks, a calculus chapter that isn't clicking, a language they want to keep up with. On the supply side: working tutors and teachers who want to fill schedule gaps without running their own marketing, billing, or scheduling stack. Voice & tone Direct and

Design Specification Document

DESIGN.md

Preview

DESIGN — Tutoring Marketplace Information architecture Public: home (search first), search results, tutor profile, subject landing pages (SEO), "how it works", trust & safety, pricing transparency. Student app: Find a tutor, Upcoming sessions, Past sessions, Your tutors, Messages, Account. Tutor app: Dashboard (next session, today's earnings, fill rate), Calendar, Bookings, Messages, Earnings & payouts, Profile, Settings. Classroom: dedicated full bleed surface, not nested in app chrome. Admin:

Market Requirements Document

MRD.md

Preview

MRD — Tutoring Marketplace The problem Finding a tutor today is fragmented and slow. Parents and students bounce between agency websites with no transparent pricing, marketplaces that surface volume over quality, Facebook groups, and Craigslist grade DMs. When they finally book, the lesson happens over a generic video call with no shared whiteboard, no record of work, and payment is handled by Venmo or a check. On the tutor side: scheduling, invoicing, no shows, and marketing each eat the margin

Business Requirements Document

BRD.md

Preview

BRD — Tutoring Marketplace Business outcomes 1. GMV (booked hours × rate). Headline metric; everything else feeds it. 2. Take rate. Platform fee per completed session (target: 18–22% from student side + a smaller tutor side service fee on payout). 3. Liquidity. Median time from student search to confirmed tutor; tutors with ≥1 booking in the past 7 days. 4. Repeat rate. % of students who book a second session within 30 days — the compounding lever. Success metrics (v1 targets) Liquidity: median

Product Requirements Document

PRD.md

Preview

PRD — Tutoring Marketplace Phase 0 — Foundations Auth + accounts: student , booker (parent), tutor , admin . A booker can hold dependent student profiles. Tutor onboarding: identity verification, payout account (Stripe Connect), subjects + levels + rates, availability calendar (recurring + exception slots), profile photo + bio + sample teaching response. Time zone aware datetime infrastructure across the entire app. Acceptance: a tutor completes onboarding, sets weekly availability, and appears