Brand Guidelines Document
BRAND.md
BRAND — Membership & Patronage Platform One line Steady support from the people who already love your work. Who it speaks to Creators making ongoing work (podcasts, video, art, music, writing, open source) whose audience wants to fund the body of work , not buy one thing. And the patrons who want to back them and get a little closer. Voice & tone Warm, relational, unhurried. This is patronage, not a transaction funnel. Predictability forward. "Know what you'll make next month" — recurring stabil