Publishing

Paid Newsletter Platform

Write, publish, and send a newsletter; gate posts behind a paid subscription; own the subscriber list and the revenue.

Full planning bundle — BRAND, MRD, BRD, PRD, DESIGN
Branded styleguide — typography, color, components
4 previewable mockups

Cloning copies the full plan into a new project you own — edit it freely.

Inside the bundle

Styleguide and mockups

A look at the brand palette and screen-level mockups that ship with this plan. Cloning copies all of them into your project.

Mockups

Style guide

Styleguide

What this blueprint gives you

The publisher-owned paid-newsletter model: an editor writes posts, free and paid subscribers receive them by email and read on the web, payments recur, and the writer owns the list. Includes the publication site, subscriber management, email delivery realities, and payouts.

Five planning documents (BRAND, MRD, BRD, PRD, DESIGN) at senior depth.

Group

Creator economy

Preview the plan

Each blueprint includes the senior-level planning files. These cards show the opening text before you clone the full bundle.

Brand Guidelines Document

BRAND.md

Preview

BRAND — Paid Newsletter Platform One line Write to your readers, get paid by your readers, and own the list forever. Who it speaks to Independent writers, journalists, analysts, and domain experts who want a direct paid relationship with readers — no ad networks, no algorithm, no platform that can take the audience away. Voice & tone Writerly and clear. The product respects words; the brand uses them well. Ownership forward. "Your list. Your revenue. Export anytime." is the recurring promise. Ca

Design Specification Document

DESIGN.md

Preview

DESIGN — Paid Newsletter Platform Information architecture Public: publication home (recent posts + subscribe), post page (full or paywalled), about, archive. Reader account: manage subscription, email preferences, billing/receipts. Author studio: Posts (list + editor), Subscribers (CRM + segments), Email (sends, scheduling), Subscriptions (tiers, billing, payouts), Analytics, Deliverability, Settings (domain, branding). Key screens & layout Post page: centered reading column ( 680px), large rea

Market Requirements Document

MRD.md

Preview

MRD — Paid Newsletter Platform The problem Writers monetize via ad funded publications that own the audience and the economics, or stitch together a CMS + ESP + Stripe themselves. Both are bad: the first surrenders the relationship and the money; the second is fragile glue with no integrated paywall, billing, or deliverability discipline. Writers want a direct, recurring, owned reader relationship. Who it's for Primary — the author. Domain expert/journalist/analyst with 500–100k potential reader

Business Requirements Document

BRD.md

Preview

BRD — Paid Newsletter Platform Business outcomes 1. Author MRR (platform fee revenue). Revenue = flat % × authors' paid MRR. Headline. 2. Free→paid conversion. The growth lever; small % moves dominate revenue. 3. Deliverability health. Inbox placement, bounce, complaint rate — gates sender reputation and the whole model. 4. Author + subscriber retention. Author churn is catastrophic (takes list value with it); paid subscriber retention compounds MRR. Success metrics (v1 targets) Activation: auth

Product Requirements Document

PRD.md

Preview

PRD — Paid Newsletter Platform Phase 0 — Publication & identity Auth + roles: author , editor (later), subscriber , admin . Publication setup: name, subdomain (and custom domain later), logo/colors, about page. Sending identity: provision authenticated sending domain (SPF/DKIM/DMARC), warm up/limits for new authors. Acceptance: a new publication can send a verified test email that lands in inbox with passing auth. Phase 1 — Write & send (MVP) Editor: rich text, headings, images, links, embeds, c